Sell Before or After the New Year? Hollis, Nashua & Merrimack Market Insights

If you’re thinking about selling this winter, timing matters. Hollis, Nashua, and Merrimack have distinct buyer profiles—and winter can be a prime opportunity.

Selling in December: A Strong Strategy

Many sellers don’t realize how active the market becomes during the winter months. Here’s why it’s worth considering a December listing:

Hollis

Low inventory and strong year-round demand mean buyers are always watching. Homes in Hollis move because:

• School district demand

• Unique property styles and land

• Community appeal

Nashua

Corporate relocations and buyers moving from MA keep demand high—many buyers want to close before year-end or early January.

Merrimack

Buyers value neighborhood layouts and access to major routes. Winter listings stand out when supply is lower and competition is minimal.

Advantages of Selling in January Instead

• More buyers jump back into home-search mode

• The New Year inspires relocation and lifestyle changes

• Market activity usually increases after holiday travel

The Right Choice Depends on You

Both December and January can be strong listing windows in southern NH. The key is knowing:

• What kind of buyers are active in your town

• What inventory looks like in your price range

• Whether your home has seasonal appeal

A well-timed listing can help you capture early-season momentum—and move forward with confidence.